WHO WE ARE
Mtoto News International (Mtoto News) is a child and adolescents-centered digital and media company that is leveraging technology to build movements and connect children and young people to policy and decision-makers across the globe. We aim to make significant changes in the lives of children by making them visible in political, corporate, economic, social and development discourse. We are therefore using the influence of technology to reach and connect policymakers, project implementers, media and children.
Our strategic plan – PLAYES, In line with our vision of a world where children are seen as PLAYERS, not spectators. The PLAYES strategy focuses on six pillars.
platforms in Both Public and Private Spaces
Objective: Create and expand physical and digital spaces where children can express themselves, participate in decision-making, and be visible.
Learning that is Continuous, Empowering, and Relevant
Objective: Ensure that learning opportunities are ongoing, empowering, and tailored to the needs of children, preparing them for active participation in society.
Access to Information for All Children
Objective: Advocate for and facilitate access to content, the internet, and devices for all children, ensuring they have the tools they need to engage fully.
Yielding of Power to Children
Objective: Encourage adults, including parents and policymakers, to share power with children, enabling them to have a say in decisions that affect their lives.
Evidence
Objective: Generate evidence for decision-making, development and practice in areas of child participation and children in the digital world
Safety by Design
Objective: Prioritize child safety by making it central to all designs and decision-making processes, ensuring that children's well-being is protected.
OUR SERVICE
The code (DNA) of our work is Child participation. Where we place children at the heart of decision-making in Africa. We are always innovating ways to ensure children are a part of all spheres. To achieve this, we work with children to elevate their voices, co-create solutions, and convene partners to bring those ideas and solutions to life. We work in three thematic areas.
WRITING & CONTENT CREATION

Due to our mastery of children-related issues we specialize in offering writing and content creation services tailored to the child-focused field. Our expertise lies in crafting engaging, informative, and age-appropriate content that resonates with young audiences.
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Graphic design
For children to understand complex ideas it is important to break them down into graphics that they can easily digest. Mtoto News has a dedicated team specializing in providing child-friendly graphic design services that cater to the unique needs and sensibilities of young audiences. Our design team is adept at creating visually appealing and age-appropriate graphics, illustrations, and layouts that resonate with children.
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Podcast
Podcasts have revolutionized the way we share information and convey our agendas. Through podcasts, people and children can express themselves more authentically thus having more impressions on their viewers and listeners. Mtoto News offers comprehensive podcast services within the child-focused field, encompassing both training and production.
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Documentaries
Documentaries provide an authentic and compelling way to tell the story of your social development project. Mtoto News can help you tell your stories more authentically. We offer child-focused documentary services, capturing and presenting narratives that center on the experiences.
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Video Production
we specialize in delivering top-notch video production services. Our dedicated team combines creativity and expertise to conceptualize, film, and edit engaging videos tailored specifically for young audiences.
child participation
We believe that children should be seen as players and not just spectators and hence we capacitate children and create safe platform that allows them to meaningfully participate. We are working to create and strengthen child-led initiatives where children lead in matters that
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Adult to child-friendly Language interpreta�on
We specialize in offering language interpretation services that cater to the needs of children to make learning and content consumption child-palatable. We understand that explaining complex subjects to children is not easy and chances of miscommunication are high.
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Child-friendly materials
Apart from providing child-friendly language interpretation services, we also specialize in creating customized content, as well as designing and printing booklets and banners to meet your specific needs.

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Child-friendly App/website
We also offer specialised services in child-friendly app and website development. We understand the importance of creating digital experiences that are safe, engaging, and educational for young users.


rESEARCH WORK

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Live streaming
We provide comprehensive live streaming services, ensuring dynamic real-time engagement for events, conferences, and special occasions. From seamless live video coverage to instant Twitter updates, our services are tailored to enhance your audience's reach and interaction. By combining cutting-edge technology with strategic social media management
Mtoto News offers research services in the child-focused field, leveraging our expertise to provide in-depth insights and analysis. Our work aims to contribute valuable knowledge for the advancement of programs,
policies, and interventions dedicated to enhancing the overall well-being of children.
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CHILD Lab
CHILD is Mtoto New's dedicated children's research lab poised to provide valuable insights for clients seeking to enhance their products or services targeting the youth demographic. Our specialized facility employs rigorous methodologies and a child-centric approach to deliver comprehensive research and analysis.

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Campaigns and advocacy
Mtoto News specializes in developing and executing impactful advocacy campaigns within the child-focused field. Through strategic planning and a deep understanding of children's needs, our services aim to raise awareness, promote positive change, and champion the rights and well-being of young individuals.

rESEARCH WORK

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Live streaming
We provide comprehensive live streaming services, ensuring dynamic real-time engagement for events, conferences, and special occasions. From seamless live video coverage to instant Twitter updates, our services are tailored to enhance your audience's reach and interaction. By combining cutting-edge technology with strategic social media management
Mtoto News offers research services in the child-focused field, leveraging our expertise to provide in-depth insights and analysis. Our work aims to contribute valuable knowledge for the advancement of programs,
policies, and interventions dedicated to enhancing the overall well-being of children.
-
CHILD Lab
CHILD is Mtoto New's dedicated children's research lab poised to provide valuable insights for clients seeking to enhance their products or services targeting the youth demographic. Our specialized facility employs rigorous methodologies and a child-centric approach to deliver comprehensive research and analysis.

-
Campaigns and advocacy
Mtoto News specializes in developing and executing impactful advocacy campaigns within the child-focused field. Through strategic planning and a deep understanding of children's needs, our services aim to raise awareness, promote positive change, and champion the rights and well-being of young individuals.

OUR MISSION, VISION AND goal
our mission
our vISION
our Goal

Making Children Visible

A world where children are
seen as players and not spectators

To improve child wellbeing by leveraging technology

OUR OBJECTIVES
- Â To provide a platform for child participation.
- To improve ethical reporting in the Best Interest of the Child.
- To provide a problem-solving platform where child sector practitioners can engage and collaborate.

OUR CORE VALUES
- Â Child participation is in our DNA.
- Â We will put the Best Interest of the child first in all our work.
- Â We shall endeavor to be Transparent in everything that we do.
- We will provide Quality services.
- We will remain Objective in everything that we do.
- Our work shall be guided by Evidence.
- We shall adhere to the ‘Do no harm’ principle.
OUR PILLARS

Tools and Content creation

Child Participation and AdvocacyÂ

Building Capacity

Research and data analysis

Media Campaign
OUR PARTNERS










